WooCommerce Theme Framework
A reusable WooCommerce theme framework powering two live small-business stores, with a self-built one-click updater that pulls new versions straight from GitHub Releases — no developer needed to push updates.
Two small businesses — a balloon/event company and a nail salon — each needed a custom WooCommerce store, but neither wanted to depend on a developer for every change. Off-the-shelf themes don't fit their needs, and normally 'updating a custom theme' means a developer manually re-uploading files every single time something changes.
I built one reusable WooCommerce theme framework used across both stores. Client-editable design: custom WordPress Customizer controls let each client change their site's design themselves, without touching code. Self-built updater: the theme checks GitHub Releases and lets clients update to the latest version from their WordPress dashboard with one click — no developer re-uploading files. Full-stack WordPress/PHP work, from the theme templates to the update mechanism.
Both sites are live in production. A productized delivery model — one framework with self-service updates — and a deliberate contrast to the React/Next.js-heavy rest of the portfolio.