Namaa
A multi-tenant, fully bilingual (Arabic/English) business operating platform that takes a company from lead capture through quoting, e-signature, invoicing, appointments, and support — with Claude AI built into the workflow, not bolted on.
Small and mid-size businesses across Saudi Arabia and the Gulf run their entire customer pipeline — leads, quotes, contracts, invoices, appointments, and support — across spreadsheets, WhatsApp threads, and email. Nothing connects, so a customer's history is scattered, quotes are rebuilt from scratch every time, and there's no single source of truth for what a client owes or where a deal stands. Replacing all of that with one platform is hard for reasons beyond the feature list: it has to be multi-tenant (each business's data fully isolated), fully bilingual with correct right-to-left layout for Arabic, and it has to make AI genuinely useful inside real workflows rather than a chatbot stapled on the side.
Namaa is a single operating platform for the whole customer lifecycle. Pipeline: lead capture → quoting → e-signature → invoicing, plus contacts, appointments, and reporting — each stage connected so a customer's full history lives in one place. Multi-tenancy: every business is an isolated tenant with its own data, users, and settings. Bilingual by design: full Arabic/English with proper RTL/LTR layout via next-intl, treated as a first-class concern rather than an afterthought. AI in the workflow: Anthropic's Claude is wired directly into the product (via the @ai-sdk/anthropic SDK) to assist with real tasks — drafting quotes, replies, and content — inside the flow where the work happens. Built with Next.js and React 19 + TypeScript, Prisma ORM against Neon Postgres, Tailwind CSS with shadcn/ui for the interface, next-intl for localization, and deployed on Vercel.
Actively developed as a multi-tenant product with a real roadmap — the clearest example in this portfolio of shipping production-grade AI features inside a genuine business platform, not a proof of concept.